Re-designing a website and giving social media pages a reset for rebranding.
Aeon Branding collaborated with DragonMindMMA to modernise their digital presence through a complete website redesign and social media alignment. By creating a professional and dynamic website and refining their social media strategy, we helped DragonMindMMA effectively communicate their mission of blending martial arts discipline with sales and business coaching, while reaching and engaging a broader audience.
About DragonMindMMA
Founded by Steve Harding, DragonMindMMA is a unique platform that merges the principles of martial arts discipline with strategic sales techniques. Drawing on decades of experience in both arenas, Steve has created a mentoring approach that empowers individuals to achieve success through mental fortitude, strategic thinking, and determination.
The challenge
DragonMindMMA came to us with two primary challenges:
- Their existing website was outdated and did not effectively convey their unique approach to business coaching. It lacked a clear structure and failed to showcase their expertise and services.
- Their social media platforms lacked cohesion, making it challenging to maintain a professional image and connect with their target audience effectively.
They needed a comprehensive digital transformation to reflect their brand identity and attract ambitious professionals seeking growth in their careers and businesses.
Services Used:
Strategic Business Coaching Meets Digital Transformation
The rebranding effort provided DragonMindMMA with a visually appealing, user-friendly, and informative website that highlights their unique value proposition. Their revitalised social media presence now consistently aligns with their mission, making it easier to attract and engage their target audience.
- Redesigned the website to clearly communicate their brand and services.
- Enhanced user experience with better navigation, mobile responsiveness, and strategic content placement.
- Streamlined social media accounts to ensure cohesive branding and professional appeal.
- Created a social media strategy that they can follow to increase engagement and grow their audience.