Brand & identity
when your business has grown, but the brand hasn't caught up.
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Thoughtful by design
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Clear, not clever
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Built around your business
Your brand should feel like a true reflection of your business, not something you’ve outgrown or worked around. We help bring clarity and consistency to how you look, sound and show up, so your brand finally feels aligned with where you are now.
The Basics
A solid starting point if your business is established enough to need consistency, but not ready for a full overhaul. We define your core look, colours, typography and basics so your brand feels considered, credible and easy to use.
The Glow-Up
For businesses that have grown organically and now feel visually messy or outdated. We refine and realign what already exists, improving clarity, consistency and confidence without starting from scratch.
The Full Package
A complete identity system for businesses ready to properly invest in their brand. Visuals, tone and assets designed to scale with you, so everything feels intentional, aligned and built to last.
Brand Alignment Audit (3-week deep dive)
When something feels off but you can’t quite pinpoint it. We review your brand across touchpoints and deliver clear recommendations to realign how you look, sound and show up.
Naming and Tagline Development
When what you do is clear, but saying it simply isn’t. We explore names and taglines that feel right for where your business is now, with reasoning behind each option so you can choose with confidence.
Archetype-Based Voice Guide
When your brand sounds different everywhere. We define how you speak, write and show up, with real examples you can actually use across your website, socials and campaigns.
Contact us
If your brand feels a bit out of sync with your business, we’d love to hear what’s going on. Share a few details below and we’ll help you figure out the best next step.